What happens when an established, well-known brand within a community needs to rebrand in order to grow and hires you to help? You hold their hands until they’re actually ready.
Our first meeting with the McKee Wellness Foundation staff and directors revealed not everyone was on board with change. Once they cleared that hurdle, how to actually make that change was up next. The board wrestled with the direction, changing course several times while the project was underway. We offered guidance to help them align their ideas and provided insight and support while they struggled. The efforts eventually led to the board’s agreement on an evolved name and brand story that retained elements from the organization’s past but would allow them to expand their community presence the way they wanted.
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We helped this national event promoter look at their big picture for growth, then started with branding them as the organization behind their events.
Allura Skin, Laser & Wellness Clinic needed a full brand eight weeks before their grand opening. See how SageMG has been able to help.
International Medical Relief had built a great brand through the vision of its founder without formal marketing, but the NGO lacked a consistent visual brand.
This well-known brand was the go-to for youth mentoring, but their growth in the continuum of care surrounding those youth needed a broader message and revised look to go with it.
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