The owners of startup cash home-buying business Summit All Cash Buyers wanted to defy the perception of the distressed, cash-sale real estate industry and build a well-respected brand to reach the people who needed their services. They came to us with a name and a business model, but the rest was up to us.
We designed a logo and went to work on a website. Because they were Northern Colorado residents setting up a business in Colorado Springs, we worked with them on the importance of building brand trust as we ensured they presented as the local company they were working to become. We optimized the website content to help give Summit All Cash visibility in the search engine results pages early on, helped guide ongoing content marketing opportunities, and ran local digital marketing campaigns to give the new brand an extra boost while rankings improved organically in the SERPs.